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Our Focus Areas

Our Focus Areas - Philip Morris USA

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Helping Reduce Underage Tobacco Use We believe the American public expects tobacco companies to help prevent kids from smoking or using any tobacco products.  As the largest tobacco manufacturer in the U.S., we believe we should take a lead in this effort.
Helping Reduce Underage Tobacco Use
We believe the American public expects tobacco companies to help prevent kids from smoking or using any tobacco products. As the largest tobacco manufacturer in the U.S., we believe we should take a lead in this effort.
Our Youth Smoking Prevention department focuses its efforts in three areas, which are guided by ongoing research to understand the latest developments in preventing youth smoking: parent communications, grant programs and youth access prevention.

Our Youth Smoking Prevention department focuses its efforts in three areas, which are guided by ongoing research to understand the latest developments in preventing youth smoking: parent communications, grant programs and youth access prevention.

Parent Communications

We create communications and resources for parents that can help them talk to their kids about not using tobacco products. Learn more about our online Parent Resource Center and Raising kids who don't smoke  brochures and tip sheets.

Grant Programs

We provide grants to schools, school districts and youth-serving organizations to support positive youth development and healthy alternatives for kids.  Learn more about the programs we support and our grant guidelines.

Youth Access Prevention

Keeping tobacco products out of kids' hands is a critical part of helping to reduce underage tobacco use. That's why Philip Morris USA supports youth access prevention programs like the Coalition for Responsible Tobacco Retailing's We Card program, and why we educate and provide incentives to retailers and wholesalers to help them responsibly merchandise and sell tobacco products. Learn more about We Card, our Retailer Leaders programs, Underage Tobacco Sales Prevention Policy, social access prevention signage and more.


Our Approach

As the manufacturer of a product intended for adults who smoke, PM USA has an important role to play in helping to prevent kids from smoking. Learn more.

Research

The Youth Smoking Prevention department engages in ongoing research to ensure that our work is based on a solid foundation. Learn more.

Company Products Responsibility Company Products Responsibility Careers Media Careers Media Parent Communications Parent Communications Grant Programs Grant Programs Youth Access Prevention Youth Access Prevention